Outsiders can scoff. It’s easy to think that all I was doing was falling into a fad, but if skateboarding was a fad it was the hardest fad in the history pop culture to actually participate in. Fads are supposed to be easy. Sometimes all you have to do to be in the thick of one is buy some doohickey or scrap of clothing, but with skateboarding, it was a major commitment of time and discipline just to buy your way in. By ’87 Skateboarding was rapidly gaining popularity, sure, but the return wasn’t so much a subcultural rags-to-riches story as it was a rags-to-new-outfit-from-the-goodwill story. Even in throes of Bones Brigade mania, in the midwest becoming a skater was not something that happened unless you really wanted it to. It took a daunting amount of work just to be a poseur. That’s why, even for the trendies who only skitched their way on the thrash bandwagon for a few months, the decision to dabble in skating was a lot more involved than going to the five and dime to buy a hula hoop or a pogo stick, and the effects of that decision had broader impacts. Skaters wax poetic about their first real board. It’s seen as a rite of passage. To an outsider, that’s a corny sentiment at best and a sad overidentification with crass consumerism at worst, but in a time when skateboard shops, sometimes even skateboard magazines, only existed in the major metropolitan areas in the midwest, the simple act of getting your hands on a board was more than an act of consumption, it was a true initiation: a baptism of plywood, urethane and cast aluminum. Here’s your Hosoi hammerhead, welcome to the cult.
